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Checking In on Facebook Places

Pun intended, for sure. It’s been a couple of weeks since Facebook launched its Places feature – a geolocation function that let’s users identify their location within their social networks. I’ve seen...

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My Social Media Tool Kit

Here are a few resources that I use and recommend: Mobile I’m a Blackberry user. Not that I prefer it to iPhone as there are advantages to both. I still drive a lot of email. Here’s some of the social...

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What’s The Deal with Facebook Deals?

Yesterday, Facebook announced the launch of Deals. So what is this and why does it matter? Facebook Deals is focused on mobile and location based social media. You will recall a while back when...

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Checking In on Location Check-ins

Location based media and Check-ins have been called “the next big thing” for a while now. I have to admit, 18 months ago, I was dismissive. I didn’t feel that location media would catch on and some...

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Foursquare, Instagram and Pinterest: Social Segmentation

There are currently at least 7 different and completely valid social networks for sports marketing. Facebook Twitter YouTube Google Plus Foursquare Instagram Pinterest This is all about social...

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The Unified Approach to Social Marketing

I previously blogged about the segmented landscape of social networks – it’s a niche world now with many valid places to be like Pinterest, foursquare, Instagram, etc… So brands are now busy in many of...

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